Read Part I for information on Interview Preparation.
Broadcast Interview Tips
- Practice speaking in short sentences; television sound-bites are only 7-10 seconds long, on average.
- Avoid jargon; use language that everyone understands.
- Use colorful, descriptive words and analogies; it makes what you say more interesting.
- Rehearse your main point; out loud, in front of a mirror.
- Repeat your message several times during an interview. Review the main point you typed or wrote out, then practice saying it several different ways prior to the interview.
- Good posture projects confidence; sit up straight, square your shoulders.
- Sit still; don't rock your chair.
- Don't cross your arms; it can make you look defensive.
- Look the interviewer in the eye.
- Relax, be gracious, smile!
- Wear clothes that project the image you want them to. If you're speaking as a professional, wear professional clothing.
- Even if you think the camera has stopped rolling, don't say anything you wouldn't say in public.
- Contact Margaret Bumann at (402) 618-6313 or e-mail margaret.bumann(at)cox.net for more information about upcoming media trainings or to schedule a media training workshop for your group, association, or organization.
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